Instructors create a simulation course after which they invite students to register for it. The game operates in Rounds - so once a deadline is reached a new set of game results are calculated. The game can have anywhere between 3 to 10 decision making rounds.
There is a student guidebook, an easy to use dictionary for internet marketing terms (check SEM home dashboard once logged in the game) and a diagram that describes how results are calculated. Most learning takes place as you play the game.
Simbound is a competitive game in which teams of students try to outpace their peers. Players can also initiate discussions through features such as instructor and student messaging systems as well as a Q&A Community.
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Start using the original Digital Marketing Simulation Game