Blog

Last Updated: 2025-11-04

Teacher pointing at students with raised hands in lecture hall.

Louis Havriliuc

2025-11-04

Become a Digital Marketing Course Management Master

Teaching digital marketing is an art that involves integrating practice alongside theory. Whether the latter is done through workshops, company projects or simulations more and more students today are looking for ways to experience firsthand the interplay of working on developing multiple online marketing dimensions. Simbound proposes its own teaching methodology perfected over the years and adopted by schools the world over.

man wearing black t-shirt close-up photography

Louis Havriliuc

2025-10-16

Measuring Digital Marketing Education: What Students Really Learn with Simbound

For academic directors and course managers who are seeking to improve study program relevance, engagement, and learning outcomes, here are the survey results of the students using Simbound have reported on learning —ranked by frequency of mentions.

Louis Havriliuc

2025-08-06

Revamped Website Simulation to Launch Mid-August 25

This autumn will see a host of courses use the most modern website analytics simulation experience designed by Simbound

Louis Havriliuc

2025-05-28

Customer success: Online competition platform powered by Simbound

How we supported a +180 student campus-wide online business competition. See the project stages and its results.

Illustration of a group of people looking at a job candidate

Louis Havriliuc

2025-04-09

The fastest and simplest way to recruit digital marketers based on their proven skills

Hiring a digital marketing professional can be a challenging process. Latest research and development in the use of simulations is now enabling a data-backed and streamlined process.

Louis Havriliuc

2025-02-06

How AI is used with the Simbound marketing simulation?

We outline some of the existing best practices, outline possible new research and development avenues and criticism related to Simbound and its incorporation of GenAI.

Louis Havriliuc

2025-01-15

Simulations - the key to teaching personalization in digital marketing in the age of AI

Learn about the latest developments in using AI to teach personalization in digital marketing. This article is the first in a 2-part series that discusses current practices at Simbound, a leading provider of digital marketing simulations.

young female instructor teaching a class to students

Louis Havriliuc

2024-11-29

Effective management of a large-scale course with Simulations

This post will show you why a robust simulation is a must-have tool for educators looking to provide a high-quality course experience. After successfully managing several +300 individual courses here are some takeaways for those looking to improve.

Louis Havriliuc

2024-11-18

Learning Digital Marketing on your own with the Simbound simulation

With the rise of online/home learning, Simbound offers the perfect way to practice your digital marketing skills in a risk-free learning environment. Read more about our unique (l)earning proposition for those not formally enrolled in an accredited education program. The non-exhaustive list will cover how Simbound is used across various non-academic settings.

Illustration of person at laptop and 2 students checking a notice board

Louis Havriliuc

2024-10-09

The use of simulations in grading student performance: challenges and opportunities

Dive into this thought-provoking article that will help you in how you regard grading with simulations. Although this resource does not set out to remove established practices it does open up the discussion on a very important topic - that of quality of the grading practice - which is more relevant today than ever.

Arash Valipour

2024-09-03

Revolutionizing Digital Marketing Education: My Experience with SIMBOUND Simulation

As a lecturer in Marketing at the School of Business and Management at Queen Mary University of London (QMUL), I'm always on the lookout for innovative ways to enhance my students' learning experience. This year, I decided to take a bold step by replacing the traditional 60-credit dissertation in our MSc Digital Marketing programme with the Simbound simulation platform.

Mark Zielonka

2024-08-19

How to Execute a Successful Simulation in Your Class

Learn about the ins and outs of applying a successful simulation to your classroom or learning environment.

Louis Havriliuc

2024-08-05

Market simulation suite from Simbound

While most of our readers are used to employing our simulation platform and associated services in the academic sector as part of their teaching and research projects, the following information can be useful for those who want to simulate various dynamics in online and digital marketing of hospitality, industry, e-retail, or proximity services and operations. If you are looking for a modern interface for inputting and visualizing various market simulation data, this article is for you.

Louis Havriliuc

2024-07-09

A peek inside Simbound’s Quality Score Algorithm

Quality Score refers to how relevant your ads, keywords, and landing pages are to someone that has just seen (and clicked) your ad. We made some recent updates to the way this value is calculated in Simbound. Quality Score is now a two-decimal figure.

Sim Bot

2024-06-11

Simbound Infographics

View some of the latest statistics from the Simbound platform in a graphical format.

Louis Havriliuc

2024-06-11

Welcoming a new era for learning at Simbound

Read on to discover the latest news from Simbound and how we are transforming into a 360° experiential learning platform for digital marketing professionals the world over!

Mark Zielonka

2024-02-27

Unleashing the Power of Digital Marketing: Simbound in Canada

Explore the transformative power of Simbound's digital marketing e-simulation game in Canada. Enhance your skills, navigate real-world scenarios, and master digital marketing in a risk-free environment. Elevate your marketing game today

Louis Havriliuc

2024-02-07

Enhancing Learner User Experience: A Deep Dive into the Latest Simbound Updates

Experience the future of digital marketing education today with the latest Simbound updates: streamlined User Interface, Personalized learning, and new Advanced security features.

Man sitting with the back staring at a blank canvas

Sim Bot

2023-08-14

How to teach with marketing simulations - a list of 50 education ideas and tips

Here are 50 innovative teaching methods with simulations! From course development to student engagement, discover 50 practical tips for leveraging marketing simulations to enhance learning outcomes and prepare students for real-world challenges.

Sim Bot

2023-08-06

Introducing Simbound Skills

Enhance your marketing career with Simbound Skills. Gain digital credentials, improve job prospects, and streamline recruitment with proven marketing expertise. Ideal for students, educators, and employers.

illustration with people looking at interface with text: why digital marketing is essential in 2023

Diana Boariu

2023-03-20

Why digital marketing is essential in 2023

Discover why digital marketing is essential in 2023. Learn about cost-effective strategies, competitive advantages, and top in-demand jobs to stay ahead in the digital landscape.

illustration of human figures collaborating with the text: creating a truly engaging simulation in 4 easy steps

Diana Boariu

2023-02-28

Creating a truly engaging simulation in 4 easy steps

Learn how to create an engaging simulation in four easy steps with Simbound. Start small, set clear objectives, and guide students through digital marketing strategies step by step for a successful learning experience.

Illustration with text: What can universities invest in? Practicability

Diana Boariu

2023-02-28

What can universities invest in? Practicability!

Learn how universities can enhance student engagement with digital marketing simulations in just 4 easy steps. Discover the benefits and why they're a must-have in modern education.

Diana Boariu

2023-02-09

Why a strong community is important when building a business

Discover why a strong community is vital for business growth. Learn how to build, engage, and leverage your brand's community effectively in Simbound. Insights and practical strategies await. Dive in now!

Louis Havriliuc

2022-11-01

New Reports for the assessment of learning

Explore the latest advancements in learning assessments and digital marketing simulations. From client updates to user testimonials, discover how Simbound's innovative platform is shaping experiential learning worldwide. Join us on the journey towards enhanced education and real-world skill development.

illustration of woman next to symbols of documents with a checkmark applied to them

Simbound Administrator

2022-05-24

New Reports for the assessment of learning

Explore SIMBOUND's latest innovation in learning assessment! With over a decade of educational excellence, we are now introducing a new kind of reports that allow you to swiftly gauge student decisions and results. Empowering instructors with actionable insights, we enhance course management for an efficient learning journey.

Image of desk with a cup, paper pins, a notebook and the text in the middle: New Feature

Louis Havriliuc

2021-10-07

More practice with practice rounds

Simbound is excited to announce the launch of simulation practice rounds! This new feature was requested by our user community and is now available to all academic customers.

Simbound Administrator

2020-08-03

New License Model coming September 2020

Simbound extends gratitude to its educational clients and partners for their trust during the recent lockdown. Simbound will continue to support digital marketing education through innovative online simulations.

Illustration of two students writing at their desks one next to the other

Simbound Administrator

2020-06-03

Learning during the lockdown - Simbound students feedback

Simbound is a digital marketing simulation platform that provides an interactive and risk-free environment for students to develop their marketing skills. Despite initial registration challenges, users have found the platform intuitive and beneficial for team collaboration and through internal competition. Recent feedback highlights the need for clearer instructions and progress tracking. Overall, Simbound effectively prepares future marketers and entrepreneurs using practical, hands-on experiential learning.

Sim Bot

2020-05-07

Simbound during the quarantine

Explore how Simbound navigated the challenges of quarantine, contributing to Edtech initiatives in Romania and leading the charge in #EuvsVirus hackathon. Discover their commitment to education amidst crisis.

Sim Bot

2019-09-04

New Research from Simbound

This is a piece exploring innovation in education and digital marketing and where we announce the findings of new research carried out together with other business simulation companies.

Aurel Tumurug

2019-04-12

7 Years of Experiential Education with Simbound

The very first version of Simbound is launched. The world had not yet seen any similar digital marketing simulations. Do you still remember the old website?

Sim Bot

2018-06-25

Simbot.Tv - Animated Web Series Launch

Reflective piece explores innovation in education and digital marketing.

Louis Havriliuc

2018-04-29

Input for MSc Dissertation at University of Leeds

Reflective piece explores innovation in education and digital marketing.

Simbound Administrator

2018-04-02

GDPR in educational technology, the case of Simbound

(Resource last updated 15th May 2024) The European Union has set May 25, 2018 as the date when the General Data Protection Regulation (GDPR) will come into full effect. This is a set of data protection guidelines that all companies that operate within the European Union, and manage personal data, must adhere to.

Sim Bot

2018-01-30

Focus on European Corporate and Educational Markets

Eczacibasi group is one of the biggest conglomerate companies in Turkey and as part of their focus to enhance their digital presence worldwide has invited their top marketing management team, some members of which handle digital marketing, to use Simbound in an intensive one day training at the company’s headquarters in Istanbul.

Louis Havriliuc

2017-09-04

New academic year presents new opportunities and challenges for Educational Technology

This message marks the end of summer and the beginning of new opportunities in Academia in September. It highlights the growth of the global education industry, driven by educational technology, and emphasizes the success of Simbound in this sector with significant international revenue. It discusses the expanding network of schools using Simbound, the potential challenges of technology adoption, particularly regarding copyright issues, and underscores the importance of protecting intellectual property. The message concludes by thanking collaborators and clients, wishing them success in their future endeavors.

Picture of dodo bird with text: this simulation is awesom, except I have no clue what I'm doing

Louis Havriliuc

2017-05-16

Win at your marketing simulation. Here's how

The text discusses strategies for mastering educational technology simulations, focusing on competitive analysis and innovation. It advises players to study their competitors, identify market trends, and adapt their strategies accordingly. Additionally, it emphasizes the importance of innovation and learning from simulation experiences. The conclusion highlights the value of active learning and critical thinking over simply winning the game, encouraging readers to use simulations as a tool for personal and professional development.