Insights for Educators
Practical strategies, research findings, and classroom stories from the world of marketing simulation and experiential learning.
From the Newsroom
Digital Marketing From Studying to Working: The Story of My Internship
Have you ever wondered if college projects really matter in the “real world”? For me, the answer came in the form of a digital simulation and an email that changed the course of my career.
Expert Insights The Growth of Simbound Competitions
In recent years, the way we learn digital marketing has changed radically. It’s no longer enough just to read; you must be in the thick of the action. This is where Simbound competitions come in, having seen impressive growth, evolving from simple classroom exercises to large-scale international events.
Global Voices Simbound Global Voices: New Languages Added
The world of digital marketing is, by definition, global. However, the process of learning and internalizing complex business concepts and terms is always more effective in the beginning when it happens in one’s native language.
Simbound Global Voices How to Use Simbound for Free: 3 Methods for Premium Access
Are you looking to bring Simbound digital marketing simulations into your classroom, but find that the budget is a barrier? At Simbound, we believe that world-class education must be accessible to anyone with a desire to learn.
Digital Marketing Assessment Simplify Simulation Grading: A Tool for Global Educators
Grading students across India's CGPA, Turkey's letter grades, or Serbia's numerical scales? Discover how Simbound's new AI grading tool adapts to any education system worldwide—and saves teachers hours in the process.
User Satisfaction User Satisfaction and 2025 Wrap-up
As we wrap up 2025, we reviewed how Simbound performed across classrooms, competitions, and product innovation. Our latest user survey, combined with major AI enhancements and expanding range of competitions provides valuable insight into what worked well and what comes next.
Course Control Become a Digital Marketing Course Management Master
Teaching digital marketing is an art that involves integrating practice alongside theory. Whether the latter is done through workshops, company projects or simulations more and more students today are looking for ways to experience firsthand the interplay of working on developing multiple online marketing dimensions. Simbound proposes its own teaching methodology perfected over the years and adopted by schools the world over.
Learning Measuring Digital Marketing Education: What Students Really Learn with Simbound
For academic directors and course managers who are seeking to improve study program relevance, engagement, and learning outcomes, here are the survey results of the students using Simbound have reported on learning —ranked by frequency of mentions.
Analytics Revamped Website Simulation to Launch Mid-August 25
This autumn will see a host of courses use the most modern website analytics simulation experience designed by Simbound
Customer Success Customer success: Online competition platform powered by Simbound
How we supported a +180 student campus-wide online business competition. See the project stages and its results.
Recruiting Simulations The fastest and simplest way to recruit digital marketers based on their proven skills
Hiring a digital marketing professional can be a challenging process. Latest research and development in the use of simulations is now enabling a data-backed and streamlined process.
AI Simulations How AI is used with the Simbound marketing simulation?
We outline some of the existing best practices, outline possible new research and development avenues and criticism related to Simbound and its incorporation of GenAI.
AI Marketing Simulations - the key to teaching personalization in digital marketing in the age of AI
Learn about the latest developments in using AI to teach personalization in digital marketing. This article is the first in a 2-part series that discusses current practices at Simbound, a leading provider of digital marketing simulations.
Large-Scale Course Effective management of a large-scale course with Simulations
This post will show you why a robust simulation is a must-have tool for educators looking to provide a high-quality course experience. After successfully managing several +300 individual courses here are some takeaways for those looking to improve.
Individual Learning Learning Digital Marketing on your own with the Simbound simulation
With the rise of online/home learning, Simbound offers the perfect way to practice your digital marketing skills in a risk-free learning environment. Read more about our unique (l)earning proposition for those not formally enrolled in an accredited education program. The non-exhaustive list will cover how Simbound is used across various non-academic settings.
Grading The use of simulations in grading student performance: challenges and opportunities
Dive into this thought-provoking article that will help you in how you regard grading with simulations. Although this resource does not set out to remove established practices it does open up the discussion on a very important topic - that of quality of the grading practice - which is more relevant today than ever.
Business Education Revolutionizing Digital Marketing Education: My Experience with SIMBOUND Simulation
As a lecturer in Marketing at the School of Business and Management at Queen Mary University of London (QMUL), I'm always on the lookout for innovative ways to enhance my students' learning experience. This year, I decided to take a bold step by replacing the traditional 60-credit dissertation in our MSc Digital Marketing programme with the Simbound simulation platform.
Digital Marketing Training How to Execute a Successful Simulation in Your Class
Learn about the ins and outs of applying a successful simulation to your classroom or learning environment.
Simulation of Market Market simulation suite from Simbound
While most of our readers are used to employing our simulation platform and associated services in the academic sector as part of their teaching and research projects, the following information can be useful for those who want to simulate various dynamics in online and digital marketing of hospitality, industry, e-retail, or proximity services and operations. If you are looking for a modern interface for inputting and visualizing various market simulation data, this article is for you.
How-To A peek inside Simbound’s Quality Score Algorithm
Quality Score refers to how relevant your ads, keywords, and landing pages are to someone that has just seen (and clicked) your ad. We made some recent updates to the way this value is calculated in Simbound. Quality Score is now a two-decimal figure.
Strategy Welcoming a new era for learning at Simbound
Read on to discover the latest news from Simbound and how we are transforming into a 360° experiential learning platform for digital marketing professionals the world over!
Infographics Simbound Infographics
View some of the latest statistics from the Simbound platform in a graphical format.
Digital Marketing Training Unleashing the Power of Digital Marketing: Simbound in Canada
Explore the transformative power of Simbound's digital marketing e-simulation game in Canada. Enhance your skills, navigate real-world scenarios, and master digital marketing in a risk-free environment. Elevate your marketing game today
User-Centric Design Enhancing Learner User Experience: A Deep Dive into the Latest Simbound Updates
Experience the future of digital marketing education today with the latest Simbound updates: streamlined User Interface, Personalized learning, and new Advanced security features.
Marketing Simulations How to teach with marketing simulations - a list of 50 education ideas and tips
Here are 50 innovative teaching methods with simulations! From course development to student engagement, discover 50 practical tips for leveraging marketing simulations to enhance learning outcomes and prepare students for real-world challenges.
Digital Marketing Skills Introducing Simbound Skills
Enhance your marketing career with Simbound Skills. Gain digital credentials, improve job prospects, and streamline recruitment with proven marketing expertise. Ideal for students, educators, and employers.
Digital Marketing 2023 Why digital marketing is essential in 2023
Discover why digital marketing is essential in 2023. Learn about cost-effective strategies, competitive advantages, and top in-demand jobs to stay ahead in the digital landscape.
Simbound Tips Creating a truly engaging simulation in 4 easy steps
Learn how to create an engaging simulation in four easy steps with Simbound. Start small, set clear objectives, and guide students through digital marketing strategies step by step for a successful learning experience.
Digital Marketing Simulations What can universities invest in? Practicability!
Learn how universities can enhance student engagement with digital marketing simulations in just 4 easy steps. Discover the benefits and why they're a must-have in modern education.
Brand Community Building Why a strong community is important when building a business
Discover why a strong community is vital for business growth. Learn how to build, engage, and leverage your brand's community effectively in Simbound. Insights and practical strategies await. Dive in now!
Learning Assessments New Reports for the assessment of learning
Explore the latest advancements in learning assessments and digital marketing simulations. From client updates to user testimonials, discover how Simbound's innovative platform is shaping experiential learning worldwide. Join us on the journey towards enhanced education and real-world skill development.
Education technology New Reports for the assessment of learning
Explore SIMBOUND's latest innovation in learning assessment! With over a decade of educational excellence, we are now introducing a new kind of reports that allow you to swiftly gauge student decisions and results. Empowering instructors with actionable insights, we enhance course management for an efficient learning journey.
Simulation Practice Rounds More practice with practice rounds
Simbound is excited to announce the launch of simulation practice rounds! This new feature was requested by our user community and is now available to all academic customers.
EdTech Innovation New License Model coming September 2020
Simbound extends gratitude to its educational clients and partners for their trust during the recent lockdown. Simbound will continue to support digital marketing education through innovative online simulations.
Digital Marketing Simulation Learning during the lockdown - Simbound students feedback
Simbound is a digital marketing simulation platform that provides an interactive and risk-free environment for students to develop their marketing skills. Despite initial registration challenges, users have found the platform intuitive and beneficial for team collaboration and through internal competition. Recent feedback highlights the need for clearer instructions and progress tracking. Overall, Simbound effectively prepares future marketers and entrepreneurs using practical, hands-on experiential learning.
Simbound Simbound during the quarantine
Explore how Simbound navigated the challenges of quarantine, contributing to Edtech initiatives in Romania and leading the charge in #EuvsVirus hackathon. Discover their commitment to education amidst crisis.
Simbound New Research from Simbound
This is a piece exploring innovation in education and digital marketing and where we announce the findings of new research carried out together with other business simulation companies.
Simbound 7 Years of Experiential Education with Simbound
The very first version of Simbound is launched. The world had not yet seen any similar digital marketing simulations. Do you still remember the old website?
Sim Bot Web Series Simbot.Tv - Animated Web Series Launch
Reflective piece explores innovation in education and digital marketing.
Porters Five Forces Input for MSc Dissertation at University of Leeds
Reflective piece explores innovation in education and digital marketing.
GDPR Compliance GDPR in educational technology, the case of Simbound
(Resource last updated 15th May 2024) The European Union has set May 25, 2018 as the date when the General Data Protection Regulation (GDPR) will come into full effect. This is a set of data protection guidelines that all companies that operate within the European Union, and manage personal data, must adhere to.
Simbound Focus on European Corporate and Educational Markets
Eczacibasi group is one of the biggest conglomerate companies in Turkey and as part of their focus to enhance their digital presence worldwide has invited their top marketing management team, some members of which handle digital marketing, to use Simbound in an intensive one day training at the company’s headquarters in Istanbul.
Education Technology New academic year presents new opportunities and challenges for Educational Technology
This message marks the end of summer and the beginning of new opportunities in Academia in September. It highlights the growth of the global education industry, driven by educational technology, and emphasizes the success of Simbound in this sector with significant international revenue. It discusses the expanding network of schools using Simbound, the potential challenges of technology adoption, particularly regarding copyright issues, and underscores the importance of protecting intellectual property. The message concludes by thanking collaborators and clients, wishing them success in their future endeavors.
EdTech simulations Win at your marketing simulation. Here's how
The text discusses strategies for mastering educational technology simulations, focusing on competitive analysis and innovation. It advises players to study their competitors, identify market trends, and adapt their strategies accordingly. Additionally, it emphasizes the importance of innovation and learning from simulation experiences. The conclusion highlights the value of active learning and critical thinking over simply winning the game, encouraging readers to use simulations as a tool for personal and professional development.
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